Hey Reader As we build up to 2025, it’s always exciting to think of the new goals we’d like to achieve. Being able to: Set Strategise Clearly communicate those goals to your SEO team Are all just as important as having them. Without a set structure in place, goals can easily become overwhelming, and sometimes even fall through. With the right frameworks implemented, a goal goes from being something intangible, to something malleable and adaptive to its circumstances, until the best results...